Jul 15, 2014 11:18AM

Raf Simons x Sterling Ruby Video Campaign

Much grunge.

Oh sweet DIY grunge lords — Raf Simons and artist Sterling Ruby just keep one upping everyone with their collaboration skills. After working together for Raf Simons' very punk and awesome FW2014 collection, they've now released a gritty video campaign shot by Willy Vanderperre.

It's not everyday you wake up to find that screamo has taken it's place in the fashion world, but the music from European band AmenRa fits the abruptness of the DIY and eclectic range just right. Our boy Raf has got an eye for the best kind of collaborators and this video make us want to watch a lot of late night Rage. We're not worthy!